How
to make money with Ads by Google
The
chances are that you've seen "Ads by Google" on a variety
of websites and perhaps wondered what they were all about. The
fact is that you can probably get "Ads by Google" on
your own site and if you do, you can look forward to getting paid
by Google.
The
system is called Google AdSense and it does two things really
neatly.
First
of all it allows virtually any website owner to make some money
without having to do too much - all you do is paste some code
that Google gives you into your web pages. This code creates the
ads that you see and when someone clicks on one of these ads they
go to the advertiser's site. The advertiser is then charged for
the click by Google and Google shares the money with you. You
don't have to worry about billing a load of different companies
or anything else: this is all done for you as part of the AdSense
service.
That
much is fairly straightforward and good news.
But
the really clever thing about AdSense is that the ads you see
on your site are relevant to your content - automatically. So
if you have a web page about mobile phones you'll see ads about
mobile phones on it. If you have a web page about holidays in
Tasmania, you'll see ads for holidays in Tasmania on it. Google's
technology scans your web page and decides what it is about and
then searches its database of well over 175,000 advertisers to
find the ads that are most suitable for your page.
By
making the ads relevant to your site, Google does you two favors:
the ads can enhance the overall experience a visitor to your site
gets which means they are likely to return, and because the ads
are relevant to your visitor, they are likely to get clicked on.
And
when they get clicked on, you make money.
To
make most money with Google AdSense you need to develop web pages
that are about high value topics. In other words, build content
on your site that is likely to attract ads that pay highly when
clicked because not all ads are worth the same.
In
fact some ads pay many dollars a click whereas others only pay
a few cents.
The
art of maximizing your AdSense income is to understand how to
attract high paying ads onto your pages and then drive a lot of
traffic to those pages. Once you've done that you can look forward
to getting paid by Google on a regular basis which makes Google
AdSense one of the most attractive affiliate programs on the internet
today.
William
Charlwood
Author: The Definitive
Guide to Google AdSense
For
more information including a free 5-day course on maximizing your
AdSense income visit www.FactsAboutAdSense.com
